We compare historical annual- and monthly-plan defaults observed for Uber One, Snapchat+, and Walmart+. Uber One and Walmart+ selected annual by default; Snapchat+ used a discounted monthly default in September and later returned to annual. The source provides no sample sizes, metrics, or effect estimates, so the useful lesson is to test defaults across plan selection, checkout, plan mix, refunds, cancellations, revenue per exposed visitor, and retention after the first renewal.

[TL;DR: Uber, Snapchat, and Walmart Preselected Annual Plans](<https://www.first1000.co/blog/uber-snapchat-walmart-annual-plans>)

Source observed: 2026-09-28T22:27:04.356Z. Last checked: 2026-10-19T01:22:15.317+00:00.

[Full page Markdown](<https://www.first1000.co/pages/55010ec5-e8b4-46e3-8d01-5416e9290028.md>)

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